Book cover of Crushing It! by Gary Vaynerchuk, featuring Gary smiling in a circular photo at the bottom, with bold yellow and black text and social media icons above the title.

Crushing It! by Gary Vaynerchuk

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Book Overview

If you know Gary Vaynerchuk (Gary Vee for short) you either love him or you hate him. I fall under the love category.

 Gary Vaynerchuk came into the public eye after using online marketing and social media to grow his family’s wine business from $4 million dollars in revenue to $60 million dollars in just a few years before it was the normal route to go.

He also owns a successful digital media agency worth over $150 million dollars and was an early investor in businesses like Facebook and Uber. The list goes on and on. Anyways, now to the book.

This book is a follow-up to his book “Crush It!” which was all about turning your passion into a profession to live the life you want to live. In Crushing It! he highlights individuals who have made the transition from a 9 to 5 to working for themselves through following their passion (and a hell of a lot of hard work).

The book also gives updated tactical advice on using the hot social media platforms as well as ones that are up and coming.

Personal Growth Takeaways

Gary’s advice and wisdom is a significant reason why this website exists. He really gives you the blueprint of the mindset and what it takes to build a successful online presence or just a life of work you enjoy doing. This book, like all of his content, is filled with reminders of how blessed we are to live in this digital age.

He provides guidance that the road to a life filled with completing work you love doing requires perseverance, hard work, hustle, gratitude, patience, and self-awareness.

Takeaways for Safety Professionals

I may have lied when I said that the 4 Hour Work Week is the most far-reaching book on this list for safety professionals. At first glance, this book does not seem like safety pros can really learn much at all from it. That is not the case.

Gary’s principles mentioned above paired with his idea of giving more than you expect to receive can carry over to any aspect of life- including working in the safety field. It is a good reminder that the information and tools that are needed to achieve what we want to achieve are out there; if we decide to use them.